Goulden Reports
No1 Priorsfield, Marlborough, Wiltshire SN8 4AQ
Telephone +44 1672 513316 Email info@gouldenreports.org
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+44 1672 513316
Market Information for the World’s Electrical Industry
Our Problem Solving Approach
PROPRIETARY RESEARCH
Goulden Reports' proprietary studies are custom designed to solve specific marketing problems.
Projects are run as a partnership with the client, enabling the research team to use its skills to a maximum effect, and resulting in relevant information being gathered that can be verified immediately by the client.
Research projects start with the preparation of a proposal aimed at identifying the research objectives and the research techniques that are best suited. The proposal is based on a detailed briefing by the client and becomes the blueprint for the project.
In addition to the data specified in the proposal, the reports include an interpretation of the market environment, as identified by the research and, if required, recommendations on the specific marketing actions the clients should take.
Research Techniques
Goulden Reports uses all of the main qualitative and quantitative marketing research techniques including:
- Desk Research
- Personal Interviewing
- Telephone and Fax Interviewing
- Postal Surveys
- Focus Groups
The specific research services we offer include:
- Market Measurement/Quantification
- Product Positioning Research
- Pricing Studies
- New Product Strategies
- Awareness and Attitude Studies
- Customer Satisfaction Research
- Current Practice & Benchmarking Surveys
- Marketing Communications Studies
- Concept Testing
- Site Location Studies
- Strategy Evaluation and Diversification
- Mergers & Acquisition Research
If you would like more information about Goulden Reports proprietary consulting services, or if you would like us to prepare a proposal for a single client study, please call us on +44 1672 513316 Alternatively you can fill in our online enquiry form to include details of your requirements, which we will respond to immediately.
